A3: So, You’re Having a Disaster… Now What?
Tom Serio, MTS
This session will not only take into consideration the countless hours and resources you’ve spent on planning to find out if you’re truly ready when the time has come to put your plan to the test but highlight areas of concern you may have never thought of or put way down on the priority list. Respected industry authority Tom Serio will lead the presentation and walk you through a real-life disaster that impacted a large business and forced it to enact ALL of its business continuity plans. He’ll take you on an up-close, inside look at the reality of the situation: What was upper management thinking? How quickly and successfully did employees get back to work? How did the company make the disaster transparent to the customers? This session will address some valuable and real lessons learned as the organization’s corporate campus recovered from a nine-day outage.

C13: Is Your Crisis Team Prepared for an Actual Crisis?
Sherri Flynn (l) and Kianna Freeman (r), Agility Recovery
Effective crisis management means more than just acknowledging the likelihood of a crisis or understanding the nature and stages of crisis management. Crisis events can happen to any company, at any time. The one thing all crises have in common is that they are all unplanned. While you can’t stop a crisis from happening, you can prepare your organization and make sure you have the right people in place to act. Effective crisis management is largely dependent on the people you have in place to address an emergency situation. Often organizations assign crisis roles by job title, not experience. How do you prepare a team who does not have a background in leading through a crisis? Do you have the right people in place?


C14: Crisis Management vs. Crisis Communications
Dianne Stephens (l) and Ashleigh Allison (r), Globe Life
This session will help you, your teams, and your organization understand key differences between these two separate disciplines. It is imperative that teams understand the difference between the roles and responsibilities of a crisis management team versus crisis communications. Using an active assailant scenario, the presenters will take a deeper dive into: – WHICH types of communications need to be sent; – WHO they need to go to (Audience Groups); – Who needs to APPROVE the messages; – WHEN the messages need to be sent do you think of Crisis Management and Crisis Communications as one discipline? You’ll leave with an invaluable document with sample scripting and appropriate time intervals for sending out communications. This session will have you contemplating pre-scripted, pre-approved messaging to help prepare your teams before anything happens. You will gain a better understanding of typical audience groups, collaboration, and flow of communication approval. 

E3: Breaking the Mold – Innovative Perspectives on Leadership







Tracey Rice, Fusion Risk Management (Moderator); Alice Kaltenmark, BCI USA Chapter; Mitzi Harlor, Marriott International; and Cheyene Marling, BC Management
This inspirational group will share the stories of how four of the industry’s most successful members shaped their careers and pushed our profession in new directions. A mix of humor, struggle, success, and lessons learned, this session will offer advice on how to stay energized and smash the glass ceiling through hard work, and positivity, while never accepting “good enough” as an answer.